I craft one four-hour adventure each morning just for the small group and unique goings on in the City that day. The itinerary is open - we will always stop at San Francisco’s classic landmarks like the Golden Gate Bridge and Twin Peaks and typically roll through neighborhoods like North Beach, Pacific Heights, Haight-Ashbury, Castro, and the Embarcadero.
We will also leave big buses behind and may explore street-art alleys in the Mission, mosaic stairways in the Sunset, the laid-back vibe of the Presidio, our Beaux-Arts City Hall, famous “Painted Ladies” at Alamo Square, or go down the real crookedest street in San Francisco (not Lombard). It all depends on what's best just that day.
It's a long morning, so mid way through we will stop at a local market where the group can get a quick lunch and do some local people watching.
We will finish in the Fisherman's Wharf area in the early afternoon. If your afternoon plans take you elsewhere, we can find a mutually convenient end point.
Schedule & prices
Runs
Every day
Start times
10:00 AM
Next available
Thu, Oct 15
Adult (ages 18+)
$148
Youth (ages 12–17)
$135
Child (ages 5–11)
$103
Infant (ages 0–4)
$70
In demand: 22 of the next 30 departures are already sold out.
From the operator’s live schedule on Viator, checked Oct 13.
Tour Options
San Francisco City Tour
Pickup included
Itinerary
North Beach
Pass by
We will drive through the City's historic "Little Italy", where Joe Dimaggio and Marilyn Monroe took their wedding pictures and sidewalk cafes are perfect for people watching.
Chinatown
15 min
Drive through the oldest Chinese immigrant community and in the United States and enjoy the bustling street life and unique architecture. If there is time, we will step out to walk down Ross Alley and taste fresh treats at the Fortune Cookie Factory!
Pacific Heights
Pass by
We will check out the palatial mansions and bay views of the the City's ritziest neighborhood, including a drive down Billionaire's Row.
Palace of Fine Arts Theatre
15 min
Enjoy the Romanesque architecture of this monument from the 1915 Pan-American International Exposition around a serene pond.
Golden Gate Bridge
30 min
We will stop at one of the many excellent lookouts around the Golden Gate Bridge, usually the civil war-era citadel at Fort Point. We may also cross the bridge if the weather is worthwhile.
Haight-Ashbury
30 min
Stop for a quick lunch in the historic home of the City's countercuture, where moderns street musicians, skaters and artists tread in the footsteps of the hippies that made the neighborhood famous in the 60s.
Tank Hill
15 min
We will enjoy the view from from close to the geographical heart of the City. Vista includes the Golden Gate and Bay Bridges, the downtown skyline, the Pacific Ocean, Mount Diablo, Sutro Tower and much more.
Painted Ladies
15 min
We will make a quick stop at Alamo Square Park to take pictures of the "Painted Ladies" Victorian homes with the SF Skyline in the background.
What's included
Included
Hotel pickup and drop-off
Professional guide
Sightseeing tour
Not included
Gratuities
Pickup Locations & Times
Expect pickup between 9:30am and 10:15, depending on where your group and other groups are staying that day.
I offer pickup from hotels and home shares anywhere in the downtown area (Union Square, Fisherman's Wharf, SOMA etc.) I cannot offer pickup outside of downtown or outside of San Francisco (at airport hotels, for example).
If you will be driving into SF for your tour it's easiest to meet at the RIU Plaza Fisherman's Wharf. There are many flat rate lots in the area where you can leave your car while you are on tour.
If you will be taking transit, plan to meet at the Hyatt Regency Embarcadero. It's directly above the Drumm Street exit from the BART/Muni Embarcadero Station.
Traveller Ratings
Reviews collected by Viator and Tripadvisor
4.9
45 reviews
5
42
4
3
3
0
2
0
1
0
How it compares in San Francisco
Rated higher than 77% of 324 reviewed tours in San Francisco
Starting price $148 is close to the typical $150 for tours of similar length in San Francisco
Excurgo comparison of 961 Viator tours, recalculated daily.
Important Information
Infants and small children can ride in a pram or stroller
Service animals allowed
Public transportation options are available nearby
Suitable for all physical fitness levels
Cancellation
For a full refund, cancel at least 24 hours before the scheduled departure time.
1+ days before100% refund
0–1 days before0% refund
Frequently asked questions
How long does San Francisco Small Group Customizable Tour take?
San Francisco Small Group Customizable Tour lasts about 4 hours. The itinerary has 8 stops.
How much does San Francisco Small Group Customizable Tour cost?
Prices start at $148 per person for this San Francisco experience, booked through Viator with the price shown before checkout. There is 1 booking option, so the final price depends on the option you choose.
What days does San Francisco Small Group Customizable Tour run?
According to the operator’s current schedule, it runs every day, starting at 10:00 AM.
How much does San Francisco Small Group Customizable Tour cost for children?
Children aged 5–11 pay from $103, adults from $148.
Does San Francisco Small Group Customizable Tour sell out?
It can: 22 of the next 30 departures are already sold out, so booking ahead is a good idea.
Can I cancel San Francisco Small Group Customizable Tour for free?
Yes. Cancel at least 1 day before the start for a full refund. Later cancellations are non-refundable.
Is hotel pickup included?
Yes, pickup is offered. Expect pickup between 9:30am and 10:15, depending on where your group and other groups are staying that day.
I offer pickup from hotels and home shares anywhere in the downtown area (Union Square, Fisherman's Wharf, SOMA etc.) I cannot offer pickup outside of downtown or outside of San Francisco (at airport hotels, for example).
If you will be driving into SF for your tour it's easiest to meet at the RIU Plaza Fisherman's Wharf. There are many flat rate lots in the area where you can leave your car while you are on tour.
If you will be taking transit, plan to meet at the Hyatt Regency Embarcadero. It's directly above the Drumm Street exit from the BART/Muni Embarcadero Station. Pickup points include Biltmore Hotel, Palace Hotel, A Luxury Collection Hotel, San Francisco.
What languages is San Francisco Small Group Customizable Tour offered in?
The experience is available in EN.
Is this a private or a group tour?
It is a small-group experience with a maximum of 12 participants.
Is the tour suitable for children?
Infants and small children can ride in a pram or stroller
Will my booking be confirmed immediately?
Yes, bookings are confirmed instantly.
Reviews(45)
Reviews collected by Viator and Tripadvisor
J
jasminehW2467VO
July 25, 2026 · via Tripadvisor
Eric is the best tour guide ever!
What a wonderful amazing experience. We had great weather, touring with best friends for my and another friend’s birthday. The best part was our tour guide, driver Eric. He has the talent to be a tour guide: warm, funny, smart, knowledgeable. He did little things to make us feel special: memorizing our names, giving us treats especially to celebrate our birthdays. I have been on tours all over the world, but no one can ever match Eric.
I definitely will recommend him to anyone who wants a small group tour. And an amazing day.
Thank you Eric for making us feel special in so many ways.
God bless.
Operator response
Thanks so much for taking the time to leave a review, Jasmine! It means a lot coming from an experienced traveler like yourself :)
Thanks
-Eric
V
Virginia_V
June 5, 2026 · via Viator
Awesome experience
I learned more historical things about San Francisco. Eric was friendly and a good tour guide and knowledgeable on history of San Francisco.
Operator response
Thanks for taking the time to leave a review, Virginia! I'm glad you enjoyed the tour.
Cheers
-Eric
X
X9435NHwilliem
January 10, 2026 · via Tripadvisor
Outstanding and Accommodating!
Eric was an awesome tour guide, very knowledgeable of San Francisco and the surrounding areas. Eric's great personality, friendliness and accommodating gestures made the tour very enjoyable. My wife and I were very pleased and highly recommend his services. 👍🏿👍🏿👍🏿👍🏿👍🏿
Operator response
Thank you very much for taking the time to write a review! I'm glad the two of you enjoyed the tour and enjoyed your time in SF :)
Cheers
-Eric
M
Mary Ann D
October 3, 2025 · via Tripadvisor
Fun filled Tour! Highly Recommend!!
Eric was one of the best tour guides we have ever had. He is very knowledgeable, witty and accommodating! Riding in his open vehicle was great experience too! So much fun!
Operator response
Thanks for taking the time to write a review! I am glad you enjoyed the open vehicle and had a good time in SF :)
Cheers
-Eric
J
James_W
August 14, 2025 · via Viator
A Great Tour of San Francisco
One of the best tours we have had. Our tour guide Eric made it interesting and fun. Don’t pass up taking this small group tour.
Operator response
Thanks for taking the time to write a review, Jim! I'm glad you both had a good time :)
Cheers
-Eric
H
honningtonf
July 21, 2025 · via Tripadvisor
Great experience
Went on the see San Francisco Tour and it was very well done Eric was knowledgeable, fun, chatty and great fun
Highly recommend Fogcutter Tors
Operator response
Thanks for taking the time to write a review. I am glad you enjoyed your trip!
Cheers
-Eric
T
Theresa_F
April 10, 2025 · via Viator
Great tour!
Great tour with Eric. Extremely knowledgeable of San Francisco. He took us where we wanted to go and offered other places of interest.
Operator response
Thanks so much for taking the time to write a review, I appreciate it!
Cheers
-Eric
C
Christine_C
March 18, 2025 · via Viator
See the city in a day - the fun way.
Eric was very knowledgeable and very interesting. It is obvious that he enjoys his job a lot so he makes effort to take you to 'out of the way' places with great views, great stories. He knows everyone by name and makes it a comfortable environment. The open-air vehicle is great for taking IG-worthy photos. You go to SO MANY places in 4 hours. He even gives great lunch recos and intel on lots of other city highlights. Highly recommend if you want to see all SF has to offer.
Operator response
Thanks for taking the time to write a review, Christine! I am so happy you got good photos in the open-sided vehicle and enjoyed all the places we got to visit :)
Cheers
-Eric
P
P8402ZZgeneg
January 3, 2025 · via Tripadvisor
San Francisco
Amazing tour. Eric was very knowledgeable and entertaining
I used to live in the area and Eric was able to show us some things we had never seen and answer all of my questions.
Was nor your typical “canned”:bus tour.
Operator response
I'm glad you appreciated my personal style :) Thanks for taking the time to write a review!
Cheers
-Eric
N
Nicole J
December 30, 2024 · via Tripadvisor
Holiday tour
Eric was the absolute best!!! He started with a phone call the day before and on the day introduced everyone to make the ride/tour comfy. The truck was nice and comfy and he had blankets for chilly times. He was super knowledgeable, a few dad jokes, and maybe one or two useless facts🤣🤣🤣. My family of 5 was very happy and would recommend to any family!
Operator response
Thank you very much for taking the time to write a review, Nicole! It was a pleasure taking your family out. I am glad you enjoyed the useful blankets and the useless facts :)
Cheers
-Eric
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