Explore London’s top attractions with the Golden Pass, your all-in-one sightseeing ticket. Enjoy a 24 hour hop-on hop-off bus tour plus access to iconic attractions like the London Eye, Madame Tussauds, and SEA LIFE London. Choose from 1 to 5 attractions, save more compared to individual tickets. Flexible, convenient, and packed with value – the perfect way to experience London!
Prices change with the date; the lowest is shown.
From the operator’s live schedule on Viator, checked Oct 14.
Every pass includes a Golden Tours Hop-on Hop-off Bus Tour. With over 60 stops across the city, you can easily hop on and off at major landmarks such as Big Ben, Buckingham Place, the Tower of London, and more. There are also stops near the city’s main attractions including Madame Tussauds London and the London Eye. Enjoy live commentary and multilingual audio guides as you soak in the spectacular sights.
Experience one of London’s most iconic landmarks as you step on to the London Eye. Offering breathtaking views of London from high above the River Thames, see Big Ben towering above the Houses of Parliament and follow St. James Park as it sweeps down to Buckingham Palace. A trip around the London Eye lasts for approximately 30 minutes. Relax in one of the 32 high-tech glass capsules and enjoy the London skyline at your leisure.
Step into a world of Hollywood at Madame Tussauds London! Admire lifelike wax figures of your favourite celebrities as you walk down the red carpet. Strike a pose with the biggest superstars, actors, and athletes before joining the Marvel superheroes for a crime-fighting adventure! Don’t forget to bring your camera along for this memorable experience.
With thousands of marine species to discover at one of London’s most loved attractions, the SEA LIFE London Aquarium will not disappoint. Spread over three fascinating floors, you’ll get the chance to explore it all at your own leisure. As the home of Europe’s biggest collection of global marine life, discover the worlds’ oceans’ most exquisite species of creatures.
Teleport back to the past and learn about the dark past of London at the thrilling London Dungeon. Bringing 1,000 years of unsavoury London history to life, become immersed into the attraction packed full of lively real-life actors, vibrant sets and special effects! Learn about the infamous Gunpowder Plot and meet the infamous Jack the Ripper. Mon, Tue, Wed, Fri & Sun: 10am to 5pm (last entry) Thu: 11am to 5pm (last entry) Sat: 10am to 6pm (last entry) Address: London Dungeon, County Hall, Westminster Bridge Road, London SE1 7PB
An enchanting adventure for the whole family; experience this real-life fairytale as you take a fun trip to the land of Far Far Away. Encounter challenges, obstacles and loads of characters from the globally successful movies series, including Princess Fiona, Donkey and, of course, Shrek himself. Mon, Tue, Wed & Fri: 10am to 4pm (last tour) Thu: 11am to 4pm (last entry) Sat: 10am to 6pm (last entry) Sun: 10am to 5pm (last entry) Address: Riverside Building, County Hall, Westminster Bridge Rd, London SE1 7PB
Meet over 8,000 animals at London Zoo, from tigers and lions to gorillas and hippos. Learn about your favourite animals and take lots of photos - the perfect family day out. Daily: From 10am Address: Outer Cir, London NW1 4RY
Step inside the magnificent venue of many Royal weddings and coronations. Admire the beautiful architecture of Westminster Abbey as you become immersed in its rich history. Monday - Friday: 9:30am to 3:30pm (last entry) Saturday: 9am to 3pm (last entry)
See the famous Crown Jewels at the infamous Tower of London. Steeped in thousands of years of history, explore inside the historic fortress. Tuesday - Saturday: 9am to 5:30 pm Sundays: 10am to 5:30 pm Mondays: 10am to 5:30 pm
Step inside Kensington Palace, a residence of the Royal Family since the 17th century. Discover its beautiful landscaped gardens before exploring the plush King and Queen’s State Apartments. Here, you can soak in exceptional architecture and costumes that the royal family have worn over the centuries. Wednesday to Sunday only: 10am - 6pm (Last entry at 5pm)
Enjoy an afternoon tea experience with a twist on a delightful London Afternoon Tea Bus! This gorgeous double decker offers beautiful views of London including the London Eye, Tower of London and St. Paul’s Cathedral - all while indulging in a delicious mix of sweet and savoury treats. Departure Point: Golden Tours Stop 1, Bulleid Way, London SW1W 9SR
See London from a new perspective with a 90-minute night tour. Sit on the upper deck and admire stunning views of the capital's landmarks illuminating the night sky. London Eye departure and return point: London Eye, Belvedere Road, Tourist Bus Stop, London SE1 7NA Look out for Jubilee Gardens on Belvedere Road, which is in front of the London Eye. Green Park departure and return point: Green Park Station, Piccadilly, Tourist Bus Stop, London W1J 9DZ
Reviews collected by Viator and Tripadvisor
All sales are final. No refund is available for cancellations.
London Golden Pass: Multi-Attraction Access lasts about 1 day. The itinerary has 12 stops.
Prices start at $93 per person for this London experience, booked through Viator with the price shown before checkout. There are 6 booking options, so the final price depends on the option you choose.
According to the operator’s current schedule, it runs every day.
Children aged 2–15 pay from $53, adults from $93.
All sales are final. No refund is available for cancellations.
The meeting point is Your pass will be available after purchase. Hotel pickup is not part of this experience.
It is a small-group experience with a maximum of 72 participants.
Infants are required to sit on an adult’s lap Specialized infant seats are available
Yes, bookings are confirmed instantly.
Travellers rate it 4.4 out of 5 across 46 reviews on Viator and Tripadvisor; it is run by Golden Tours Gray Line London.
Reviews collected by Viator and Tripadvisor
Marc is awesome and so knowledgeable about the area!!
Thank you for your fantastic feedback. We are delighted to hear that Marc made such a great impression with his knowledge and enthusiasm. We will be sure to share your kind comments with him!
It was good experience to travel
Thank you for your lovely feedback! We’re delighted to hear you had a good experience exploring London and enjoyed the service. We hope to welcome you back again soon!
Emma was our guide and she was very helpful with our questions. She didn’t mine helping everyone with their questions about all sorts of different topics She helped us on which stop we should take to get back on our train to Paris. Emma was great with her narration of the trip around London. Our only issue was on the red line. At one of the stops they didn’t fully stop to pick us up. Hands up running to get the driver to stop we went. We were so disappointed they did this to us. Thank goodness Emma made up for the failure on one of your drivers.
Thank you for your wonderful feedback! We’re delighted to hear that Emma was so helpful and made your experience enjoyable, from answering your questions to helping you find the right stop for your journey back to Paris. We’ll be sure to pass your kind words on to her. We’re sorry to hear about the issue you experienced on the Red Line and understand how frustrating it must have been to have to run after the bus to get the driver’s attention. We appreciate you bringing this to our attention and will share your feedback with the relevant team. We’re glad Emma was able to help make up for the experience.
Zozo or Jojo was extremely knowledgeable and very friendly. He cared for all tour members and made it very enjoyable.
Thank you for your wonderful feedback! We’re delighted to hear that Zozo/Jojo was so knowledgeable, friendly, and attentive to everyone in the group. It’s great to know that their care and enthusiasm helped make your experience so enjoyable. We’ll be sure to share your kind comments with them.
Didnt find quite helpful during mu visit
Thank you for sharing your feedback. We’re sorry to hear that you didn’t find the guidance as helpful as you had hoped during your visit. We appreciate you taking the time to let us know, and your comments will be shared with the relevant team as we continue to improve the experience and provide clearer guidance for our guests.
Overall I felt this package gave great value. We used the river cruise and visited the Tower of London and the London Eye. Unfortunately we couldn’t make the walking tours. The open ended start times for the river cruise and Tower were appreciated. I found communication in advance with the team to be responsive. My only complaint - and I feel it’s a big one - is that our live bus guide was less than enthusiastic about his job. I was really looking forward to the bus tour with my family as I have fond memories of doing similar ones when younger - the guides back then really made everything come to life. We made sure to be at the right location to board a tour with a live guide. However, our‘s seemed to be reading from a script, and speaking with a very heavy non-English accent. He never really faced the passengers. All the jokes fell flat because of the lack of enthusiasm. Maybe he had a bad day, who knows? Nevertheless, it was a big let down. We eventually got off the bus because of this. We rejoined later and used the audio guide which was easier to understand but of course lacked the charm of a live guide. This specific tour guide might need to consider if he’s working in the correct job.
Thank you for sharing your detailed feedback. We’re pleased to hear that you found the Golden Pass to be good value and enjoyed the river cruise, Tower of London and London Eye, as well as our responsive communication. We also appreciate your comments about the live bus commentary and understand how important an engaging guide can be to bringing London’s sights to life. Your feedback is valuable and will be shared with the relevant team for review.
The pass for 5 attractions was good value for money & good that you were able to adjust booking if needed however, one thing I would like to point out is if anyone in your group has access needs ie a wheelchair user when booking attractions you also need to book a separate access space on the attractions actually website which we weren’t made aware of & resulted in us not being able to go to our first attraction as no access spots were available to book at time we had booked Madame Tussaud this was disappointing
Thank you for sharing your experience and for bringing this important issue to our attention. We are genuinely sorry that the accessibility booking requirement was not made clear and that this resulted in you being unable to visit Madame Tussauds. We completely understand how disappointing and frustrating this must have been, especially when you had planned your day in advance. We truly appreciate you highlighting this with us and will review how we communicate accessibility requirements to help prevent this happening to other guests.
Loved our bus tour with Emma. She was so knowledgeable and made it so fun. Makes such a difference with a live tour guide.
Thank you for your wonderful review. We are delighted to hear you enjoyed your bus tour with Emma. Her knowledge and enthusiasm are what help make the experience so memorable, and we will be sure to share your kind words with her. We hope to welcome you back again soon.
We booked the Golden Pass with 1 experience, which included a 24 hour pass for the hop-on bus, a river cruise, 2 walking tours and entrance to 1 attraction (we chose Tower of London) overall the experience was great, booking was easy, they immediately send you a link to book your activities and down load the tickets. The bus was great, we saw parts of London we just would not have managed to on foot and the audio guide (and sometimes actual guide) was interesting and informative. The buses are really frequent with plenty of stops all over. The river cruise was a nice experience. Both the Royal walking tour and Jack the Ripper tour were fantastic (thanks Marc and Jim) and our day at the Tower of London was great, there is so much to see and explore there. I think the Golden Pass is a great package,good value for money, easy booking system and you can easily find many friendly and helpful Golden Tours staff dotted around the city if you need help.
Thank you for your fantastic and detailed review! We’re delighted to hear that you enjoyed your Golden Pass experience and found it to be great value for money. It’s wonderful to know that you enjoyed the hop on hop off bus, river cruise, walking tours, and your visit to the Tower of London. We’ll be sure to share your kind words with Marc and Jim for making your walking tours so memorable. We’re also pleased that you found the booking process easy and our team helpful throughout your visit. We hope to welcome you back again soon for more London adventures!
Got on the classic tour with Emma as our guide. We had 2 small children and she made sure we were all settled in and comfortable before the bus could set off. She was awesome - very knowledgeable, very energetic and very funny. Thank you Emma. Highly recommend this experience
Thank you for your fantastic review! We are delighted to hear you enjoyed the Classic Tour and that Emma made your experience so enjoyable. It is wonderful to know that her knowledge, energy, and friendly approach helped make the journey comfortable for your family. We will be sure to share your kind words with Emma. We hope to welcome you on another tour soon!
| Tour | Duration | Rating | Price | |
|---|---|---|---|---|
| London Golden Pass: Multi-Attraction Access | 1 day | 4.4 (46) | $93 | |
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