Heineken Experience Amsterdam With Optional Rooftop Access
Description
The Heineken Experience is a brand experience located in Heineken®’s oldest brewery in the heart of Amsterdam. The brewery closed in 1988, and today, this historic building offers a unique venue where guests can learn all about Heineken®. Discover the history of the HEINEKEN Company, the brewing process, a tasting room and the Heineken® brand. Conclude the tour by enjoying 1 Heineken and learn about the best way to taste and enjoy your Heineken® beer. With a Heineken® Tour + rooftop ticket, you start with the 1.5-hour Heineken® tour incl. 1 drink. Afterwards, you can access the rooftop bar and terrace, which hosts Heineken's creative innovation hub, Heineken Studio, where you can explore the future of brewing innovation. Above all, you can relax with your included drink while taking in one of Amsterdam’s most breathtaking views from the exclusive roof terrace (2 drinks incl. with this option)
Tour Options
Itinerary
The Heineken Experience is housed in the first built Heineken brewery in the city centre of Amsterdam. In 1988 the brewery closed due to inability to cover high demand and since 1991 it has been welcoming visitors from all over the world. Now, it is a guided journey through the world of Heineken®. You can discover the history of the HEINEKEN Company, the 4 natural ingredients of our beer, the brewing process, a tasting room, the Heineken® brand and the partnerships with UEFA Champions League and James Bond. And of course at the end of the tour you can enjoy 2 Heinekens or learn how draught the perfect Heineken®. The Heineken Experience is a guided tour in English. It is also possible to download the Heineken Experience app in 9 different languages. There are also tablets for rent that feature the app.
Highlights
What's included
Traveller Ratings
Important Information
- Wheelchair accessible
- Infants and small children can ride in a pram or stroller
- Public transportation options are available nearby
- Transportation options are wheelchair accessible
- Suitable for all physical fitness levels
- Visitors under 18 are not allowed to do the Heineken® Tour
- Please note that Saturdays can be very busy (please choose another day if possible, or arrive before 12:00 to avoid waiting in line)
- You must arrive at your designated reserved time
- This is a non-refundable ticket
- Important to bring passport, driver’s license or ID card
- Additional beers can be purchased at both the Best Dam Bar and the Rooftop Bar
Reviews(984)
We had a good time at the Heineken Experience. Staff were super fun, and great Heineken beers. The tour combined a history with modern advances in brewing. We did think it was a little confusing as part of the tour was with a guide and part self-guided.
We had a wonderful afternoon exploring Heinekin. The tour guides were humorous and knowledgeable, The activities were fun and the beer was fabulous. Souvenirs were fairly priced.
If your a fan of Heineken - this is the tour for you. It has a relagively short waiting time to get in and friendly staff to give info dumps on Heineken history. It is a self guided tour, so you go at your own pace. Beware though, the staff will test you on your knowledge haha.
It was a good tour. The guides were very knowledgeable. The beer tasted great. Wish the rooftop was included with the price of admission.
Very well structured brewery tour. The guides are great. Everything was great from start to finish.
Totally unorganized. We had tickets to go first on the tour and then to the roof bar. Instead we were sent directly to the roof bar. There we were served beer which ran over the rim of the glass and spilled on to our clothes and hands. The tour wasn’t very informative and it was hard to hear the guides. The interactive stuff was just embarrassing, you shall pretend to be a beer bottle. The tour ends with a free beer which is poured the same way, dripping. The best thing was the shop and you can go there without a ticket .
If they drink beer 🍺 they’ll love ❤️ it. The technology was very nice. Also learning how to make beer was interesting who started it, what ingredients you need to make it.
We ddi the VIP tour. 75$/person. Excellent. 45 minute tour then the experience. First we went to Freddy's private bar to taste their co brands with light pairings. Next we went through their interactive video tour which was really cool. Finally they have a club Heineken in the basement and a roof top bar you could explore (not included in the VIP experience). It was neat. Our souvenier was a Heinekien 0 bottle with a custom label with our first names. Check for discount codes - we saw some ads in the Amsterdam airport after the fact to save you 20%.
Exceeded expectations Very fun and interactive Staff are very helpful and speak a wide variety of languages Went as a group of 4 with tour tickets and rooftop access and spend 2.5 hours there. Can be crowded at the start with the staff guide but groups spread out when you get to the self guided area. F1 and Champions League area's near the end were very good
It was so cool!! Fun, informative, got some drinks 🍻 and our guide at the beginning, Mina, was so nice - she knew it all…awesome!!
