Avignon Essentials Tour Food and Wine First Taste





Description
Looking for the ultimate first taste of Avignon’s food & wine? In just 3 hours, plunge into the heart of the historic City of the Popes through its iconic landmarks and picturesque hidden streets. Along the way, wake up your taste buds with 10 delicious, handpicked tastings: rich estate olive oils, creamy artisan cheeses, crunchy local nougat, fragrant lavender honey, and delicate sun-kissed sweets. The grand finale? A generous, authentic sit-down regional lunch featuring a savory traditional dish, salad, fresh crusty bread, and a glass of local wine in a charming bistro. This tour is led by Zahra, a passionate native guide recommended by Rick Steves (2026 updates). Tastings vary by availability. The covered market is morning-only.
Tour Options
Itinerary
Liquid Gold, Rare Honey & Warm Welcomes We begin our gastronomic morning with a delightful burst of energy and a wonderful, smiling welcome. This is a private, curated tasting of the region’s most prestigious liquid treasures, held in an elegant venue dedicated entirely to culinary excellence. You will savor exceptional, first-press extra virgin olive oils that taste like pure sunshine, alongside rare, raw honeys sourced directly from protected local hives far from the tourist crowds. Depending on the morning's best market arrivals, we will pair these with perfectly aged, artisanal cheeses that melt in your mouth. This is a rich, exquisite, and deeply joyful wake-up call for your palate, served with the flawless care of high-end conciergerie service.
The Vibrant Heart of the Covered Market Next, we step into the lively, colorful energy of Avignon’s famous covered market, a bustling morning haven where the city's top food professionals and most passionate chefs gather. The atmosphere here is wonderfully effervescent, filled with laughter, local accents, and beautiful aromas. Right in front of the market's iconic, breathtaking green wall, we will share a moment of pure conviviality. You will bite into a warm, deeply savory, and beautifully caramelized slice of artisanal pissaladière—a traditional onion, anchovy, and olive tart crafted to absolute perfection. It is the ultimate, mouth-watering symbol of Provençal comfort food, experienced like a true local insider.
A Secret Courtyard of Pure, Organic Refinement We then push open the doors of a hidden, boutique workshop where the senses are instantly treated to the highest level of craftsmanship. This elegant space is dedicated to hand-made, ultra-natural beauty botanicals crafted on-site with total passion and zero chemicals. Surrounded by these delicate, soothing scents, a clean, private, and highly exclusive tasting table awaits our small group. You will indulge in a vibrant spread of beautiful, plump, and perfectly cured green and black olives, served alongside crispy, golden toasts and three distinct, freshly prepared tapenades of unparalleled quality. It is a sophisticated, sensory experience that celebrates purity, clean living, and the bright, sunny flavors of the South.
The Prestige Art of Wine & Cheese Pairing A magnificent highlight for wine lovers and connoisseurs alike. We enjoy privileged access to a prestigious wine institution founded in 1900, world-renowned for its legendary cellar and elite standards. In this refined and historic setting, a top-tier wine expert welcomes us with open arms and a fantastic, celebratory spirit. You will be guided through a flawless, educational masterclass pairing bold, smooth, and perfectly balanced Rhône Valley wines with premium local cheeses. Each cheese is selected for its intense, deep character and impeccable aging process. This is a sophisticated yet incredibly fun and relaxed session where world-class bottles meet the authentic, uncompromised soul of Provençal viticulture.
Near Place des Carmes A Chef's "Light Lunch" of Culinary Emotion Take your seat at a warm, beautifully set, and authentic local table that proudly refuses any industrial shortcuts or mass-market compromises. Here, the chef cooks with love, joy, and a deep respect for the land, creating a fresh, Mediterranean morning lunch made entirely from pristine, seasonal ingredients. You will feast on a savory, masterfully caramelized sun-vegetable tatin tart, accompanied by a delicate, flaky artisanal tartlet and a crisp, vibrant green salad dressed to perfection. Everything is washed down with an exceptional, hand-selected glass of local wine that perfectly elevates the meal. It is a generous, healthy, and deeply memorable dining experience filled with laughter and pure culinary emotion.
A Sweet, Crispy Secret from a 16th-Century Oven To conclude our marvelous morning journey on a high note, we will share a delightful sweet treat as we stroll through secret alleys or relax in a quiet, sun-drenched neighborhood garden. You will taste a genuine Oreillette—a crispy, golden, and delicately sugar-dusted Provençal pastry that practically floats in your mouth. This sweet masterpiece is crafted by a legendary local family whose baking secrets have been passed down since 1931, using a historic, vaulted oven that has been firing since the 16th century. It is a perfect, crispy piece of history and a beautifully sweet, good-humored finale to our luxury tour before we return to the vibrant main square.
Highlights
What's included
Traveller Ratings
Important Information
- Infants and small children can ride in a pram or stroller
- Service animals allowed
- Public transportation options are available nearby
- Infants are required to sit on an adult’s lap
- Not recommended for travelers with poor cardiovascular health
- Suitable for all physical fitness levels
- What to bring: Travelers should wear comfortable walking shoes and bring sun protection (hat, sunglasses, sunscreen) and a small bottle of water, especially in summer.
- Timing: The tour lasts 3 hours. Please note that monument visits are not included in this timeframe. The guide will, however, provide all the information needed for guests to choose which sites to visit independently after the tour.
- Dietary Restrictions: Travelers must inform the guide of any food allergies or specific dietary requirements at the time of booking or before the tour starts.
Reviews(23)
Zahra was lovely and took us to some lovely shops, the market, restaurants. The food and wine were very good.
This was perhaps the best tour we have ever taken. Zahra, our guide, was extremely knowledgeable and friendly. Honestly, it was as if we had known her for quite some time, rather than just having met her the morning of the tour. She communicated with us before hand to confirm our tour and answer any questions we had - her English is impeccable. The tour was laid back, conversational, and at a reasonable pace - which was greatly appreciated given the hotter than usual summer day; it was a leisurely three hours that was just perfect. I will say it ended up being only my wife and I so a tour group of two provided an extra intimate setting. The places she took us to and recommended were wonderful - and she advised us of the places to avoid or just be mindful of. She made sure to point out the historical aspects and little quirks that made Avignon unique and special. The food and wine she showed us (and we more than sampled) were exquisite - if you come hungry, you will not be disappointed. There was no pressure to patronize any of the businesses - we only bought two things while on the tour - but we came back later to some of the shops (especially for olives/olive oil and coffee) because we were so impressed. Finally, even after the tour ended, we could still reach out to Zahra with questions - she provided recommendations for dinner that met our preferences and that we happily chose. The price was more than reasonable for all we learned, ate, and enjoyed. Take this tour - you will not regret it.
Zarah did an outstanding job as our tour guide. We ended up the only couple on the tour which made it even more special. We stopped at great places, spaced out nicely. Highly recommend this tour. Be hungry, as food is amazing.
Zahra was phenomenal. We ended up with a private tour which was a nice surprise. The stops we made and the information she gave were outstanding. Although the weather was extremely hot, she did her best to provide us with comfort. I would highly recommend this tour. Just an fyi, the picture shown in the advertisement is not actually her photo. Super pleasant and highly knowledgeable. Thank you Xahar for a great experience.
Our tour with Zahra was full of fun surprises and deliciousness. We had an opportunity to visit hidden gems in Avignon and to sample local dishes and wine we would not have discovered on our own. Zahra welcomed us warmly and by the end of our tour, we were great friends. I would definitely recommend this Food and Wine experience in Avignon.
We loved our time with Zarha! She did a great job engaging our teenagers and making sure everyone had a great time! We High Recommend spend the day with her!
Thank you so much for this wonderful review! It was an absolute joy spending the day with your beautiful family. Engaging teenagers is always a fun and rewarding challenge, and I am thrilled to hear that everyone—from the oldest to the youngest—had a great time exploring our beautiful Avignon together. You were fantastic guests, full of curiosity and great energy. Please give my warmest regards to the whole team, and remember you will always have a friend and a local guide waiting for you in Provence! Safe travels!
We booked Zahra for a food, wine and local vibes tour of Avignon. It could not have been better. It was immediately obvious that Zahra loves what she does. She has a warm, friendly personality and a wide range of knowledge concerning food, wine and the history and culture of Avignon. She is a great teacher and a great companion.. We thoroughly enjoyed her company.
Thank you so much for this beautiful and heartwarming review! Reading your words brings a massive smile to my face. It was an absolute privilege to guide you through Avignon and share my love for our local food, wine, and history. When guests bring as much warmth, curiosity, and fantastic energy as you did, it doesn't feel like work at all—it feels like strolling through the city with great friends! I am so glad you enjoyed our time together as much as I did. You are welcome back in Provence anytime. Cheers to your next adventures!
Zahra is a top notch host! She has great energy, lots of area insight, and historical knowledge. Zahra is highly recommended during your next visit to Avignon! Book early, she’s in high demand!
Thank you so much for this incredible review! Reading your words completely brightens my day. It was an absolute pleasure sharing the secrets, history, and vibrant energy of Avignon with you. I always strive to give my guests a truly top-notch, premium experience, and having guests as enthusiastic and wonderful as you makes it incredibly rewarding. Thank you also for the lovely reminder to 'book early'—with the new season in full swing, days do fly by quickly! Please know that you are welcome back to my beautiful city anytime. Wishing you fantastic future travels!
Outstanding. Zahra was fantastic! Professional, knowledgeable, and fun
Thank you so much for this 'outstanding' review! I am absolutely thrilled to hear that you enjoyed our time together. For me, the perfect tour is exactly that: a blend of high-end professionalism, deep local knowledge, and above all, lots of fun and good humor! You were wonderful guests, and your great energy made the day truly special. You are welcome back to Avignon anytime. Safe travels and cheers!
Zahra did an amazing job. We admired the time she put into reserving spots for us at each business in Avignon so that we could taste test each delicious food and wine. I also enjoyed discussing the history of the town along with this.
Thank you so much for this heartfelt and wonderful review! I am absolutely delighted to hear that you appreciated the organization behind our journey. To me, true premium service means taking care of every little detail in advance so that you can simply relax, enjoy, and savor the experience. It was a real pleasure booking those exclusive spots for you and seeing you enjoy our finest local foods and wines! Combining those delicious tastings with the deep, fascinating history of Avignon is my absolute passion, and our conversations made the morning truly special. You were wonderful guests, and you are welcome back to Provence anytime. Safe travels!



