Tours/Prague/Prague Pilsner Urquell Experience with 3 Free Beer Tastings
Viator

Prague Pilsner Urquell Experience with 3 Free Beer Tastings

4.7(788)Prague1 hour
VIATOR3.9(21)TRIPADVISOR4.8(767)

Description

Pilsner Urquell Experience is the must-visit attraction for all beer lovers or anyone interested in Czech beer and culture! Using the most recent technology, it tells one of the most exciting beer stories in the world. It takes place in a stunning environment of a heritage-protected building from 1902, right on Wenceslas Square in the heart of Prague. - Entrance ticket to the immersive tour - Headphones with professional voiceover and 3D sound - Three beer tastings and tapster shows - Optional non-alcoholic beverages - Smell, taste, music, projection, heat, cold, and much more

Tour Options

The Original Tour

Itinerary

Admission included

Discover the story of Pilsner Urquell, the world's first golden lager that revolutionized the beer industry 180 years ago! In The Original Tour, we will transport you back in time through immersive audioguide, video mapping, light shows and projection to explain how the first pilsner beer was created. You will taste our golden beer while meeting our first brewmaster, and with your senses already stimulated, you will experience the brewing processes - our ingredients, the hot brewhouse, or chilly cellars! You will understand the importance of foam in each of the perfect Czech beer pours and, before leaving the storytelling floor, a lot of fun will be waiting for you in our 360° game hall. The tour continues in our iconic Beer Hall upstairs, where you can taste two more beers served by our friendly tapsters or participate in one of our shows! And if you visit our brand shop, you can take home a personalized hand-engraved beer mug or a bottled Pilsner Urquell with your name on it.

Highlights

Entrance ticket to the immersive exposition
Optional non-alcoholic beverages
Three beer tastings and tapster shows
Smell, taste, music, projection, heat, cold, and much more
Headphones with professional voiceover and 3D sound

What's included

Included
Entrance ticket to the immersive exposition
Optional non-alcoholic beverages
Three beer tastings and tapster shows
Smell, taste, music, projection, heat, cold, and much more
Headphones with professional voiceover and 3D sound
Not included
Food
Transport to/from the venue

Traveller Ratings

4.7
788 reviews
5
668
4
72
3
24
2
13
1
11

Important Information

  • Wheelchair accessible
  • Infants and small children can ride in a pram or stroller
  • Service animals allowed
  • Public transportation options are available nearby
  • Transportation options are wheelchair accessible
  • All areas and surfaces are wheelchair accessible
  • Suitable for all physical fitness levels
  • Alcoholic beverages is for 18 and above.

Reviews(788)

D
Danny P
June 22, 2026
Pilsner Urquell

I’ve done a few brewery tours around the world and this was one of the best. Fantastic experience and will definitely be visiting again

N
N8796IDoliverw
June 22, 2026
pilsner tour

the tour was great fun, going round with friends for a birthday and learning about the reason for the foam was very interesting

S
stepha2103
June 16, 2026
Not top Prague priority

The Pilsner Experience was interesting and did a good job explaining the history of Pilsner beer and how the style influenced brewing around the world. I also enjoyed the beer at the end and learning about Czech pouring techniques. That said, the experience felt a bit kitschy and heavily geared toward tourists. Much of it relies on multimedia exhibits rather than authentic brewery operations, which made it feel more like an attraction than a true beer tour. If you're a casual beer fan or visiting with a group, it's worth considering. Serious beer enthusiasts may prefer visiting the actual brewery in Plzeň instead.

G
Grahamb2105
June 14, 2026
Interestin tour experience

Given the beer reputation in Prague this was a must do. The information provided on the head set guided tour was excellent, although I think it was a bit rushed., with the tour taking just under an hour. The beer tasting at the end was worth the wait as well. Being seniors we got a really good deal making this real value for money. The day we were there it was very quiet which helped on the tour as we were on our own at every stop.

Operator response

Thank you for your thoughtful review and for choosing to visit us during your time in Prague. We're delighted to hear that you enjoyed the audio-guided tour and found the content informative and engaging. It's also wonderful to know that the beer tasting at the end was worth the wait and that you felt the experience offered great value, especially with the senior rate. We appreciate your comment regarding the pace of the tour. Feedback like this helps us continue refining the experience for our visitors. We're glad that visiting on a quieter day allowed you to enjoy each stop at your own pace and made the experience even more comfortable. Thank you again for your visit, and we hope to welcome you back for another perfectly poured Pilsner Urquell in the future! 🍺

F
fp02
June 12, 2026
A must if you’re visiting Prague!

Absolutely fantastic - the highlight of our Prague trip!

Operator response

Thank you so much for your fantastic review! We're truly honoured to hear that your visit was the highlight of your trip to Prague. Knowing that we helped create such a memorable experience means a lot to our entire team. Thank you for choosing to visit us, and we hope to welcome you back on your next trip to Prague for another unforgettable experience and, of course, a perfectly poured beer! 🍺

P
pompierjo
June 10, 2026
Perfect.

Super pleasant atmosphere and very informative excursion, perfect tasting.

Operator response

Thank you for your wonderful review! We’re delighted to hear that you enjoyed the atmosphere, found the tour informative, and appreciated the tasting experience. Creating a welcoming ambiance while sharing the story and craftsmanship behind Pilsner Urquell is exactly what we strive for. Thank you for visiting, and we hope to welcome you back again soon for another perfect beer experience! 🍺✨

G
glenl415
June 8, 2026
Excellent

Very nice! staff were welcoming and informative, first time sniffing a beer.

Operator response

Thank you very much for your lovely review — we’re delighted to hear you enjoyed your visit! It’s great to know our team made you feel welcome and that you found the experience informative. And we’re especially happy we could introduce you to some new aspects of beer tasting — including your first “beer sniffing” experience 🍺 We really appreciate your feedback and hope to see you again soon!

L
L1133THdavids
June 8, 2026
Bloody lovely

Outstanding. Worth the money I would say

Operator response

Thank you very much for your kind review — we’re really happy to hear you found the experience outstanding and worth the money. We truly appreciate your feedback and hope to welcome you back again soon for another great visit! 🍺

C
Cory M
June 8, 2026
Pilsner urquell

Great experience, very interactive, informative, friendly staff and most importantly the beer was amazing.

Operator response

Thank you so much for your wonderful review — we’re delighted to hear you had such a great experience with us! It’s fantastic to know you enjoyed the interactive and informative tour, as well as the friendliness of our staff. And of course, we’re especially happy that the beer lived up to expectations — that’s always the highlight 🍺 We truly appreciate your support and hope to welcome you back again soon for another great experience!

W
W2654NJjackd
June 8, 2026
Stag party

Really educational experience, delicious beer and friendly staff.

Operator response

Thank you very much for your kind words — we’re really happy to hear you enjoyed the experience, the beer, and the hospitality of our team. We always aim to combine education, craftsmanship, and a welcoming atmosphere, so it’s great to know this came across during your visit. We hope to welcome you back again soon for another beer experience! 🍺

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