Tours/Kanazawa/Kanazawa: 2-Hour Private Tour of Omicho Market with Tastings
Viator · Private tour

Kanazawa: 2-Hour Private Tour of Omicho Market with Tastings

4.4(10)Kanazawa1 hour
VIATOR5.0(1)TRIPADVISOR4.3(9)

Description

Experience Kanazawa’s food culture with our exclusive 2-hour Omicho Market Tour. Unlike others, this tour focuses solely on Omicho Market, known as “Kanazawa’s Kitchen,” immersing you in its vibrant atmosphere and rich history. Discover why Omicho Market, a culinary treasure since the Edo period, captivates visitors as a hub of fresh seafood, local produce, and premium meat. While others may spread focus across sites, we ensure an experience dedicated to exploring the market during optimal hours, avoiding crowds. Savor Hokuriku’s flavors as you sample freshly prepared seafood, seasonal fruits, and delicacies from renowned stalls like Oguchi Suisan. Whether takeout or eat-in, this tour offers unmatched access to the market’s celebrated offerings. With expert guidance, uncover hidden gems, hear vendor stories, and appreciate Kanazawa’s culinary legacy. Join us for an unforgettable journey into the soul of Kanazawa’s gastronomy.

Tour Options

Not Included Tasting Expense
  • Not Included Tasting Expense: With this option, you can purchase as much food and ingredients as you like without worrying about the budget.
Included Tasting Expense
  • ¥3,000 budget is available: With this option, a ¥3,000 budget is provided for food tasting, allowing you to enjoy a selection of dishes and ingredients

Itinerary

30 min

Begin with a guided stroll through the bustling aisles, where you’ll be introduced to the market’s role as a hub for fresh seafood, locally grown vegetables, and premium meats, including renowned Japanese wagyu beef. Learn about its transition from a wholesale market to the heart of Kanazawa’s food scene.

70 min

Relish the unique opportunity to sample freshly prepared seafood, fruits, and more at renowned stalls like Oguchi Suisan and Fruits Sakano. Enjoy both takeout and eat-in options, featuring seasonal delicacies from the Sea of Japan, local produce, and mouthwatering wagyu dishes. If time allows, visit specialty shops offering the best local gifts, from traditional sweets to artisanal products.

Highlights

Food tasting at selected stalls

What's included

Included
Food tasting at selected stalls
Not included
Food tasting expense (An optional plan including a ¥3,000 budget is available.)

Traveller Ratings

4.4
10 reviews
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Important Information

  • Public transportation options are available nearby
  • Not recommended for travelers with spinal injuries
  • Not recommended for travelers with poor cardiovascular health
  • Suitable for all physical fitness levels

Reviews(10)

M
Malinda R
May 27, 2026
No depth, definitely not worth the price. Nice guide no depth or special knowledge

The tour started with our guide telling us this is mainly just a tourist attraction. Had no special knowledge to share about the market, fish, produce, etc. we chose our foods to try and the tour was over after an hour and 15 minutes. With more drawn out questions we got to an hour and a half of the two hour tour. When we asked questions the guide didn't know the answer to(which was most) he'd ask if we wanted him to ask the seller (yes!), or in one case told me to Google it. Totally not worth the large amount of money we paid, although our guide was nice and we made the most of it. Also very concerned about staying within our food budget, seems silly when the tour was almost $300 USD.

A
anasO3183UX
March 26, 2026
Very good experience

It has been a very pleasant and interesting experience. Katie has guided us through the market and made some great recommendations. It's a good way to sample local food without getting lost among all the stalls out there.

F
Frances M
November 27, 2025
Excellent food and lovely guide!

Katie was our lovely guide who took the time to explain the different offerings at the market and managed all the transactions for us. Such great food! We loved being able to eat at the little stands at each stall which also had sauces available and hand washing.

9
941sylvies
October 14, 2025
Good experience

Friendly time with Katie who takes the time to explain the etals and advises us on the choice of what we eat. She was very caring for us.

M
martinclery
October 5, 2025
A worthwhile tour

Katie was a friendly and informative guide who made our time in the market both pleasant and informative. There were many nuances we would have missed without her knowledge.

G
GrandTour30177834498
September 27, 2025
Hidden culinary gems of Kanazawa

We had a great time exploring the market with Katie, who was knowledgeable and shared great insights into the food culture of Kanazawa with us. We booked a 9 am tour which meant that the market was not as busy and we were able to really stop and savour the food without so many crowds. Katie showed us a variety of stalls and food many of which we would’ve overlooked without her guidance. We also brought our two-year-old son with us and he seemed fine with the two hours timeframe. Highly recommend the tour!

A
Armando_Z
September 27, 2025
Eat everything!

This is our first time in Japan and we couldn't have asked for a better tour guide. We met Katie at the entrance to the Market, and straight away she brought us in and gave us a general tour of the markets and the booths, pointing out various specialties of Kanazawa. We took note of the items we wanted to try and afterward we'd just point to something and Katie would order it for us. (Black throat perch, hairy crab, famous croquettes, grapes, taiyaki, noto beef). I loved the fact that she also showed us how to eat the crab, why choosing the femaile one is better, or explaining why the croquettes were famous (celebrity approved). While everyone goes for kobe or wagyu beef, which are also available, we chose the vendor selling noto which is local to Kanazawa and just as good. Come with an appetite - we were worried the alotted 3k yen per person wouldn't be enough but we were pleasantly stuffed with everything we wanted to try. And if we wanted to try more, if we went over our budget we'd just pay out of pocket. We had time left after eating, so Katie walked us across the market to the shops and showed us around the different stores. Overall an amazing way to spend the afternoon with a local.

J
jillpV4924GA
June 17, 2025
Amazing insider foodie tour of the market

This was a fantastic experience for our entire family. Lee’s knowledge of Japanese culture, cuisine, and both English and Japanese language was impressive. Do this tour early during your time in Kanazawa because you will learn much about food in the area and Japan as a whole. Every part of the tour was completely custom- we are adventurous eaters so we asked him to introduce new unique speciality seafood. We had giant oysters, bbq eel, bbq loach, cooked sea snail, lemon crush, giant green grapes, grilled wagyu beef, and more. The market has plenty to offer less adventurous eaters also such as fried chicken, sushi, snacks etc. After the tour my family was comfortable ordering from the market ourselves and we returned for more. The cultural and history information paired really well and helped us understand and experience much more of what the region has to offer. Would do this tour again, I wish we could bring Lee with us to our next stops.

L
Lisa H
June 2, 2025
Great Guide - Wonderful Market!

Pei was a great tour guide - very personable and engaging. We were able to taste a number of local foods - that were fabulous. - especially the crab croquette and black throat perch both recommended by Pei. The market is wonderful all the vendors were extremely welcoming and warm. So wish we had places like this in the US. Highly recommend this tour! Come hungry!

T
tamarn2018
May 16, 2025
Flavorful tour in the food market

We had a food tour in the Omicho market with our guide, Lee, a friendly Canadian living in Japan. He was very kind and made us feel welcome right from the start. We had the chance to taste a variety of local foods at the market, which was a great way to experience the local culture and flavors. Afterwards, Lee took us through the old geisha district and shared some interesting information about its history and significance. It was nice to walk through the area and learn more about this unique part of Japanese culture. Overall, the tour was enjoyable and interesting. That said, it felt a little unstructured at times—we would have appreciated a clearer flow or storyline to tie everything together. Still, we had a good time and appreciated Lee's enthusiasm and effort.

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